The Communications Department is responsible for articulating the voices and stories of the Santa Barbara Unified School District with the goal of inspiring confidence in the work we do as educators and district leaders. The team is made up of a Communications Manager, a Videographer/ Editor, and the Language Access Unit of Interpreters/ Translators.

Duties Include:

  • Produce clear, concise and relevant communications that inspire trust and understanding in the district’s vision and mission.
  • Provide Access to Information in all languages for families
  • Manage all aspects of the district’s website
  • Produce weekly messages from the District
  • Manage social media channels to communicate with the community.
  • Support special events districtwide


Chief of Communications
Ed Zuchelli

Ed Zuchelli arrived at Santa Barbara Unified in Fall 2022 after spending more than a decade as an Emmy Award-winning journalist. Most recently, he worked at KEYT News Channel 3-12 as Managing Editor. Prior to that, Mr. Zuchelli was a producer, photographer, writer and editor in San Francisco, Seattle, San Luis Obispo and Sacramento. He has a Bachelor of Science degree in Broadcast Journalism from Cal Poly San Luis Obispo.

Extension: 805.963.4338 x6206

Director of Community Partnerships

Ismael Paredes Ulloa was born and raised in Santa Barbara and is a product of the Santa Barbara Unified School District. He earned a Bachelors of Arts in History from UCSB and a Masters of Arts in Education from Antioch University. Ismael comes to Santa Barbara Unified with 15 years of experience working in education and supporting local students and their families through the creation of collaborations with nonprofit organizations, government agencies and for-profit businesses.